When is the best time to buy a mattress? Money saving guide for 2025

Timing is everything when shopping for a new mattress. The difference between buying at the right versus wrong time can mean hundreds or even thousands in savings. With the average mattress purchase being a significant investment, timing your purchase right could save you substantially.

What you'll learn in this guide:

• The six major mattress sales events in 2025 and what to expect

• How to stack discounts for maximum savings

• Inside tips from industry experts on negotiating the best deals

• Online vs retail shopping strategies

• A complete calendar of 2025's biggest mattress sales

The mattress buying landscape has evolved significantly. Modern Retail reports that even online brands are expanding into physical retail, with companies seeing 10%-15% sales increases in areas with showrooms. This hybrid approach gives shoppers more options than ever for finding the best deals.

Ready to learn exactly when to buy your next mattress for maximum savings? Let's dive into everything you need to know about mattress shopping in 2025.

How expensive is a mattress: Breaking down mattress prices by type, online, retail, top brands, and more

Before we dive into timing your purchase, let's understand typical price ranges for different mattress types. According to HomeGuide's 2024 mattress cost analysis, here's what you can expect to pay for different mattress types online versus retail (using queen mattress size as an example):

All mattress types typically see their deepest discounts during major holiday sales events like Black Friday, Memorial Day, and Labor Day. The specific timing of the best deals depends more on individual retailer promotions and inventory cycles than mattress type.

Learn more about which mattress type is better for you

Online vs. retail mattress pricing differences

The battle between online and retail continues to shape pricing strategies:

Online advantages:

• Lower overhead costs

• Direct-to-consumer shipping

• Frequent promotional offers

• More price transparency

Retail advantages:

• Room for negotiation

• Immediate delivery

• Try before you buy

• Bundle deals

According to Consumer Reports, 68% of online mattress shoppers successfully negotiate discounts, showing that deals are possible through both channels.

Top mattress brands with discount codes to choose from

Not all mattress brands are created equal, and not all brands offer major discount codes. That’s why we’ve composed a lift from major manufacturers that have promo codes, and also offer a combination of quality, features, and value for your needs. These numbers are sourced from various websites and retailers on an average cost of the mattresses for each.

Note: Prices and features are subject to change. Many brands offer significant discounts during major holidays and sales events so check out these verified mattress promo codes to save on your purchase. Always verify current prices and offers directly with retailers.

When mattress prices typically drop

Understanding the annual pricing cycle helps you time your purchase:

Major price drops:

1. Black Friday/Cyber Monday (November): Deepest discounts

2. Labor Day (September): End-of-season clearance

3. Memorial Day (May): New model releases

4. Presidents Day (February): Winter clearance

5. July 4th: Mid-year promotions

Industry timing:

• New models typically release in spring

• Old models see clearance pricing in winter

• Holiday weekends feature aggressive promotions

• End-of-quarter sales (March, June, September, December)

Best times to buy a mattress in 2025

Understanding the annual sales calendar can help you save hundreds or even thousands on your next mattress purchase. Let's break down each major sales event and what you can expect in 2025.

Presidents Day mattress sales

The first major mattress sale of the year brings impressive discounts as retailers clear out previous year's inventory. DealNews reports discounts up to 50% off retail prices, with savings reaching $700 on larger sizes.

What to expect

• Average discounts: as much as 40%-50% off

• Sale duration: 2-3 weeks

• Common perks: Free adjustable bases, premium delivery

• Best for: Luxury mattresses and previous year's models

Memorial Day mattress sales

Memorial Day marks the last major opportunity before summer price increases. According to Tom's Guide, prices typically rise $50-$200 after this holiday.

Typical offers

• Average discounts: as much as 33%-35%

• Sale duration: 2 weeks

• Common perks: Free bedding bundles

• Best for: New model releases and premium brands

Fourth of July mattress sales

While not the deepest discounts of the year, July sales often focus on cooling mattresses and summer features. Forbes highlights discounts up to 50% on select models.

What to watch for

• Average discounts: as much as 25%-40%

• Sale duration: 1-2 weeks

• Common perks: Cooling technology features

• Best for: Summer-specific mattress models

Labor Day mattress sales

Labor Day kicks off the peak mattress buying season with substantial savings. Tuck reports this is when many retailers debut new models while clearing old inventory.

Expected deals

• Average discounts: as much as 35%-40%

• Sale duration: 2-3 weeks

• Common perks: Premium delivery offers

• Best for: End-of-season clearance deals

Black Friday & Cyber Monday mattress sales

The biggest shopping event of the year brings the deepest mattress discounts. TechRadar confirms this is when to find the most aggressive pricing and bundle offers.

Typical savings

• Average discounts: Up to 50%

• Sale duration: 2-4 weeks

• Common perks: Extensive bundle deals

• Best for: Maximum savings across all price points

Lesser-known sales opportunities when buying a mattress

Here are some additional savings opportunities to save on you next mattress:

• Store anniversaries

• Warehouse clearance events

• End-of-quarter sales (March, June, September)

• Floor model clearance (varies by store)

• Moving sales

• Going out of business sales

• Local competition events

Where to buy a mattress: Complete retailer guide

The mattress buying landscape offers more choices than ever before, from traditional retail stores to online direct-to-consumer brands, warehouse clubs, and department stores.

Each channel comes with its own advantages, pricing strategies, and policies that could save you hundreds — or even thousands — on your purchase. Understanding these differences is key to getting the best possible deal.

Major retail chains and their policies

Here are the policies from top mattress retail chains, covering their price matching window, match policy, delivery fee, and trial period:

Mattress Firm

Mattress Firm, which has more than 2,300 locations nationwide, offers shoppers:

• Price match window: 14 days

• Match policy: Price + 10% of the difference

• Delivery: Free with qualifying purchase

• Trial period: 120 nights

• Find Mattress Firm promo codes

Mattress Warehouse

Mattress Warehouse, which has about 320 locations in the U.S., offers these policies:

• Price match window: 1 year

• Match policy: Competitor price plus 50% of difference

• Excludes: Floor models and clearance

• Setup: Included with delivery

• Get Mattress Warehouse deals

Sleep Number

Here are Sleep Number’s policies you can expect:

• Price match: Select competitors only

• Match window: At time of purchase

• Delivery: $199 standard

• Trial period: 100 nights

• Shop Sleep Number discounts

Department store policies

The policies for major department stores include:

Macy's

• Price match window: 10 days

• Matches: Local competitors and select online

• Delivery: Free over $999

• Setup: Additional fee

• Find Macy's mattress deals

JCPenney

• Match window: 14 days

• Policy: Exact match only

• Delivery: Varies by location

• Trial period: 120 nights

• Get JCPenney promo codes

Warehouse clubs

The policies for major warehouse clubs include:

Costco

• No formal price matching

• 100% satisfaction guarantee

• Free delivery on most mattresses

• Member-only pricing

• Browse Costco deals

Sam's Club

• Member pricing typically 10-20% below retail

• Free delivery with Plus membership

• No price matching

• Liberal return policy

• Get Sam's Club discounts

Online direct-to-consumer brands

These brands typically don't price match but offer competitive pricing and long trial periods:

Delivery and setup comparison

Traditional retail typically includes more services in base price:

Retail stores typically include:

• Free delivery (most purchases)

• Basic setup

• Old mattress removal

• Frame assembly

Online retailers typically charge for:

• White glove delivery fee: $100-$200

• Setup fee: $0-$250

• Mattress removal fee: $0-$150

• Premium delivery windows

The best strategy often combines multiple channels — researching online, testing in stores, and leveraging each retailer's price match and service policies to your advantage.

Strategies to maximize your mattress savings

Smart shoppers can save hundreds or even thousands on a new mattress by combining multiple money-saving tactics.

Mattress negotiation tactics that actually work

Most successful negotiation approaches:

• Price matching competitor websites

• Walking away strategy

• Simply asking for a better price

The key is being prepared with competitor pricing and having the confidence to ask.

Stacking discounts for maximum savings on mattresses

The real secret to major savings lies in combining multiple types of discounts. Start with a major base discount:

• Holiday sales (30%-50% off)

• Clearance events (40%-75% off)

• Floor model discounts (20%-40% off)

Then layer on additional savings:

• Newsletter signup bonuses ($50-$150)

• Military/student discounts (10%-15%)

• Bundle deals ($300-$500 value)

• Price matching (varies)

• Online promo codes

• Credit card cash back and merchant offers

Bundle deals that add real value when buying a mattress

The most valuable bundle additions include adjustable bases, which can save $300-500. Consider these high-value additions:

1. Adjustable bases ($300-$500 savings)

2. Premium pillows ($150-$200 value)

3. Mattress protectors ($50-$100 value)

4. Sheet sets ($80-$150 value)

Looking for discounts on mattress accessories? Click here for promo codes from top brands

Timing your mattress purchase perfectly

Best times to negotiate:

• End of month (sales quotas)

• End of quarter (inventory clearing)

• During competitor sales

• When new models arrive

• Weekday mornings (less busy)

The seasonal cycle matters too. Model clearance follows a predictable pattern:

• Spring releases: February-May

• Fall releases: August-October

• Best clearance months: January, May, September

Expert shopping preparation before purchasing a mattress

Before making your purchase, follow these essential steps:

Research thoroughly:

• Compare prices across 3-4 competitors

• Screenshot prices for matching

• Note bundle values or gifts with purchase

• Track prices for at least 30 days

Prepare for negotiation:

• Bring competitor ads

• Know regular prices

• Understand bundle values

• Be ready to walk away

Consider long-term value:

• Compare total package costs

• Factor in delivery fees

• Evaluate warranty coverage

• Calculate cost per year of expected use

This balanced approach of thorough research, strategic timing, and leveraging multiple savings opportunities will help you secure the best possible deal on your new mattress.

Advanced money-saving strategies for mattress shopping

Beyond timing your purchase and comparing prices, several advanced strategies can help you save substantially on your next mattress purchase. Let's explore the most effective approaches for 2025.

Smart financing strategies that actually save money

Most major retailers offer financing options, but choosing the right one can significantly impact your total cost. Tempur-Pedic currently offers 0% APR for 36 months on purchases over $1,000, with extended 48-month terms available when bundling a mattress with a power base. However, watch out for the standard 28.99% APR that kicks in after promotional periods end.

Buy now, pay later services like Affirm and Klarna have become increasingly popular alternatives to traditional financing. These services typically offer:

• 3-24 month payment terms

• Pre-qualification without credit impact

• More flexible approval criteria than store cards

Making mattress trial periods work in your favor

Trial periods represent a significant hidden value in mattress shopping. While retail stores typically offer 30-90 day trials, online retailers extend this to 100-365 nights. Most policies require a minimum 30-night trial before returns, giving you time to properly evaluate your purchase.

When considering trial periods, factor in potential return costs:

Understanding the true cost per night of a mattress

Think about your mattress as a long-term investment by considering cost per night. Here's how different materials compare:

• Latex (about $0.57/night): about 10-12 year lifespan

• Hybrid (about $0.52/night): about 7-10 year lifespan

• Memory Foam (about $0.39/night): about 7-8 year lifespan

• Innerspring (about $0.37/night): about 6-8 year lifespan

Mattress floor models: An alternative ways to save

Several less obvious approaches can lead to substantial savings. Floor models often provide the deepest discounts, ranging from 30%-75% off retail. While floor models show some wear, they often represent the best value for budget-conscious shoppers who don’t mind that people have sat or laid on the mattress they’re buying.

Mattress brand referral programs worth considering

Many online brands offer generous referral incentives. Casper provides a $75 Amazon gift card per referral, while Purple offers a $25 gift card plus 5% discount for referred friends. These programs can substantially reduce your purchase price or even earn you store credit for future purchases.

Combining strategies for maximum savings

The most effective approach combines multiple saving strategies:

1. Time your purchase with major sales

2. Utilize 0% financing for large purchases

3. Consider floor models for deepest discounts

4. Take advantage of referral programs

5. Leverage price matching when available

Remember that the goal isn't just finding the lowest price, but the best value for your specific needs and budget. A slightly higher upfront cost might mean better value over time if the mattress offers superior durability and comfort.

Frequently asked questions about mattress shopping

Let's look at some of the most common questions concerning when the best time to buy a mattress to help you make an informed decision and get the best deal from your comfort.

When is the best time to buy a mattress?

Black Friday consistently offers the deepest discounts of the year, with Tom's Guide reporting savings up to 50% off retail prices. However, several other periods offer significant savings opportunities throughout the year:

Are holiday sales really worth waiting for?

Yes, according to Consumer Reports, holiday sales offer genuine savings. The average shopper saves $258 through holiday promotions, with 63% of customers successfully negotiating even better deals during these events.

What about buying a mattress during other times of the year?

• Early spring (March/April): New model releases trigger clearance sales

• Late winter: Floor sample clearance events

• End of quarter: Retailers often offer discounts to meet sales targets

However, avoid summer purchases if possible, as prices typically increase $50-$200 during peak moving season.

How do I know if I'm getting a real deal on a mattress?

Track prices for at least a month before purchasing. Watch for these signs of a legitimate sale:

• Discounts of 30% or more from regular price

• Additional value items included (free pillows, mattress protectors etc.)

• Extended trial periods or premium delivery options

• Price matching with other major retailers

Should I buy a mattress online or in-store?

The best choice depends on your priorities. Online retailers typically operate with 15%-25% lower margins than brick-and-mortar stores, but physical stores offer advantages like:

• Ability to test before buying

• Room for price negotiation

• Immediate delivery

• Included setup services

What about mattress floor models — are they worth considering?

Floor models can offer exceptional value, with discounts ranging from 40%-75% off retail prices. Best times to shop floor models:

• During new model releases (February-May)

• End of season clearance events

• Store renovations or relocations

Purchasing a floor model isn’t for everyone. Consider if you’re comfortable with a semi-used mattress.

How long should I wait between sales if I miss one?

Major mattress sales occur every 2-3 months. If you miss a holiday sale, you typically won't have to wait more than 8-10 weeks for the next significant savings opportunity. However, Good Housekeeping advises not waiting too long if you urgently need a new mattress, as sleep quality should take priority over maximum savings.

Do mattress prices ever go up? When should I avoid buying?

Mattress prices typically increase during:

• Peak summer moving season (June-August)

• After new model releases

• Following major supply chain disruptions

• During periods of high inflation

The key to getting the best deal is being flexible with your timing while remaining aware of your immediate sleep needs. Don't sacrifice months of good sleep just to save a few hundred dollars during the next major sale.

Making the most of your mattress purchase

Timing your mattress purchase strategically can lead to significant savings, but it shouldn't be your only consideration. While major sales events like Black Friday and Memorial Day consistently offer the deepest discounts, the best time to buy is when you truly need a new mattress.

The mattress industry's competitive landscape in 2025 offers more opportunities than ever to save money. Online retailers continue to disrupt traditional pricing models, while brick-and-mortar stores respond with aggressive sales and negotiable prices. This competition benefits consumers who take the time to research and compare options.

Remember these key takeaways for your purchase:

• Major holiday sales offer predictable savings of 30%-50%

• Combine multiple discount strategies for maximum value

• Consider both online and retail options for best results

• Check to see if your credit card has any merchant offers

• Don't sacrifice sleep quality just to wait for a sale

• Factor in the total cost of ownership, not just purchase price

Whether you choose to buy during a major sale event or need to purchase immediately, focus on finding the right balance of comfort, quality, and cost. After all, a mattress is an investment in your health and wellbeing that you'll use every night for years to come.

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• Memory foam vs. hybrid mattress

• When should you replace your mattress