Research & Insights

Shopping, Decoded.

Data, not marketing. Original research from the world's largest verified coupon database. 500,000+ stores. 5.6 million monthly code verifications.

State of Coupon Codes 2026 — SimplyCodes annual report on coupon performance across 500,000+ retailers
Data Studies

State of Coupon Codes in 2026

An analysis of 88 million checkout tests, 48.8 million code copies, and 500,000+ retailers. These tests reveal a promotional landscape where codes are multiplying, demand is surging, and the average discount hasn't budged in three years.

Sean Fisher
Sean Fisher
Apr 29, 2026
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Featured
Data Studies

Coupon Statistics 2026: The State of Shopper Trust in Promo Codes

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Data Studies

America's most (and least) deal-obsessed cities: A study of 12.4 million coupon sessions

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Data Studies

SimplyCodes Merchant Score Index 2026: Top 100 Retailers for Promo Codes

Sean FisherFeb 26, 202632 min
Latest
Product Updates

Why SimplyCodes Rebuilt Its Store Pages

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Methodology

How to Pick a Coupon Tool in 2026

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Methodology

How SimplyCodes Ranks Promo Codes — And Why the Top Ones Actually Work

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Methodology

Why SimplyCodes Tells You When a Code Won't Work

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Methodology

Why SimplyCodes Built a Browser Extension (And What It Does Differently)

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Methodology

Why SimplyCodes Verifies Every Code Instead of Only Listing Them

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Methodology

Does SimplyCodes Work At Big Retailers? 500,000+ Stores

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Methodology

Can You Trust a 5-Year-Old Coupon Tool? 78 Million Checkouts, Verified

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Data Studies

Coupon Statistics 2026: The State of Shopper Trust in Promo Codes

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Methodology

More Than an Extension: How SimplyCodes Works Across Web, App, Browser, and AI Agents

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Methodology

Cashback vs. Verified Codes: Why We Compete On Accuracy, Not Points

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Shopping Guides

The Best Time to Buy Furniture in 2026: Month-by-Month Data from 2,150 Retailers

Sean FisherJun 3, 20269 min
Data Studies

Where to Find Grocery Coupons: 12 Months of Verified Code Data Across U.S. Grocery Retailers

Sean FisherJun 2, 20267 min
Data Studies

The Brands That Will Never Give You a Coupon Code (4 Years of Data)

Sean FisherJun 1, 202614 min
Shopping Guides

Do Coupon Extensions Actually Work in 2026? (We Tested Across 500,000+ Stores)

Sean FisherMay 29, 202612 min
Data Studies

Coupon Browser Extensions Privacy Compared: What Your Extension Can Actually See

Sean FisherMay 28, 202620 min
Data Studies

Adidas vs Nike Promo Codes: An 11-Month Verification Study

Sean FisherMay 27, 202612 min
Shopping Guides

Which Retailers Have the Most Reliable Promo Codes? A 90-Day Checkout Reliability Ranking

Sean FisherMay 22, 20264 min
Data Studies

The Most Underrated Stores for Promo Codes: A 3.7 Million Code Study

Sean FisherMay 22, 202613 min
Shopping Guides
Shopping Guides

The Best Time to Buy Furniture in 2026: Month-by-Month Data from 2,150 Retailers

Sean FisherJun 3, 20269 min
Shopping Guides

Do Coupon Extensions Actually Work in 2026? (We Tested Across 500,000+ Stores)

Sean FisherMay 29, 202612 min
Shopping Guides

Which Retailers Have the Most Reliable Promo Codes? A 90-Day Checkout Reliability Ranking

Sean FisherMay 22, 20264 min

Go Deeper

Understand the engine.

Overview

How It Works

The consumer-friendly guide to our three-layer verification methodology. How codes move from unknown to verified.

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Technical

Anatomy of a Verdict

The full technical deep-dive. Proof Packets, evidence traces, confidence scoring, and the decision framework behind every verdict.

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