Introduction: Mastering the art of strategic shopping
In the ever-evolving world of retail, savvy shoppers have discovered a powerful secret: strategic shopping based on annual sales cycles. This ultimate shopping calendar isn't just about finding a good deal; it's about maximizing your savings by understanding when and where to make your purchases throughout the year. By aligning your shopping habits with predictable discount periods, you can significantly reduce your expenses without sacrificing quality or desired products.
The potential for savings is substantial. For instance, during Black Friday sales, consumers can save up to 40% on electronics, while major appliances can be discounted by up to 50% during holiday weekend sales events throughout the year. These aren't small discounts – they can translate to hundreds or even thousands of dollars in savings on big-ticket items.
But it's not just about major purchases. The savings potential extends across all product categories, from clothing and school supplies to groceries and household items. The National Retail Federation reports that retailers can make up to 30% of their annual sales during the winter holiday season, indicating significant discounting to drive volume. This means opportunities for substantial savings for informed shoppers. Tools like SimplyCodes can help shoppers find and apply the best available coupon codes, making it easier to maximize savings throughout the year.
Moreover, recent studies have shown shifting consumer behaviors that make strategic shopping more relevant than ever. According to McKinsey & Company, there's been a significant increase in online shopping across many categories, with consumers more willing to try new brands and private labels. This shift opens up even more opportunities for savings as retailers compete for customer loyalty.
In this ultimate shopping calendar, we'll take you through a month-by-month journey of the best sales, discounts, and optimal times to buy products across every category. Whether you're planning a major purchase or just looking to save on your day-to-day shopping, this guide will help you navigate the retail landscape with confidence and keep more money in your pocket.
How to use this ultimate shopping calendar
To make the most of this ultimate shopping calendar, it's essential to approach it strategically. Here's how you can leverage this guide to maximize your savings throughout the year:
Understand the structure of our monthly sales calendar
Our month-by-month breakdown provides a comprehensive view of the retail landscape. For each month, you'll find:
Major sales events and holidays
Best product categories to buy
Products to avoid (better deals in other months)
Expert tips for maximizing savings
Create your personalized annual shopping planner
Take this guide and make it your own. Start by marking major sales events like Black Friday, Cyber Monday, and Amazon Prime Day. Then, add personal dates such as birthdays or anniversaries where you might need gifts. This personalized approach ensures you're always prepared for the next big saving opportunity.
Plan your purchases strategically using the yearly sales cycle
Timing is everything when it comes to saving money. Use this guide to plan your purchases around the best times for discounts. For example, buy winter clothing in January/February when retailers are clearing out inventory, or look for electronics deals around major product launch cycles.
Stack your savings across shopping seasons
To truly maximize your savings, don't rely on just one method. Combine store sales with manufacturer coupons and cashback offers. Use credit card rewards programs strategically for additional discounts or points. And always check for price matching policies to ensure you're getting the best deal across retailers.
Leverage technology for optimal purchase timing
In today's digital age, technology can be your best friend when it comes to saving money. Use price tracking tools to monitor items and get alerts for price drops. Enable browser extensions that automatically apply coupons at checkout. Sign up for email newsletters from your favorite retailers to get early sale notifications. Consider using coupon aggregator tools like SimplyCodes, which offers a browser extension that finds and applies the best available coupon codes during checkout.
Be flexible with timing within retail sales patterns
If you miss a major sale, don't panic. It's often better to wait for the next one rather than paying full price. Consider buying off-season for deeper discounts if you have the storage space.
Utilize SimplyCodes for enhanced savings
While there are many coupon websites and apps available, SimplyCodes offers unique features that can significantly boost your savings:
Community-driven model: Our users share and verify coupon codes, leading to significantly better code coverage compared to competitors. This means you're more likely to find working codes for the stores you love.
Real-time verification: Our community actively tests and verifies codes, ensuring that you don't waste time on expired or invalid coupons.
Universal rewards program: Earn rewards on every purchase, regardless of the store, with no fine print or restrictions.
Privacy-first approach: Unlike many other coupon sites, we don't track your browsing history, ensuring your online activities remain private.
By combining the insights from this ultimate shopping calendar with the powerful features of SimplyCodes, you'll be well-equipped to navigate the retail landscape and secure the best deals throughout the year. Remember, the key to successful strategic shopping is preparation, flexibility, and leveraging all the tools at your disposal. Happy saving!
January: New year, new deals
As the holiday festivities wind down, January ushers in a fresh wave of shopping opportunities. This month is characterized by post-holiday clearances, winter wear markdowns, and fitness-focused deals to align with New Year's resolutions. Let's dive into what makes January a unique month for savvy shoppers in our ultimate shopping calendar.
Major sales events and holidays
Post-holiday clearance sales
White sales (for bedding and bath items)
New Year's resolution-related promotions
Best product categories to buy in January
1. Winter apparel and accessories
January is prime time for winter wear deals. Look out for:
Quilted puffer vests as low as $15
Sherpa fleece-lined sweater jackets for $23
Up to 62% off jackets at outdoor retailers
Men's outerwear starting at $13 at department stores
Women's and men's sweaters from just $10
2. Fitness equipment and gym memberships
With New Year's resolutions in full swing, fitness deals abound:
10-piece resistance band bundles for as little as $15
Body balance ball kits for $17
Dumbbell bar pairs for $19
40-pound all-purpose weight sets for $27
Gym memberships often come with special promotions, such as discounted rates, waived sign-up fees, or bonus perks.
3. Holiday decor and gift wrap
Retailers slash prices on holiday merchandise, with discounts reaching up to 75% or 80% off. This is the perfect time to stock up for next year.
4. Bedding and bath items (White sales)
January's traditional "White sales" offer great deals on home textiles:
Bath towels starting at $3
Bedding sets from $20
Pillows beginning at $5
Products to avoid buying in January
While January offers many deals, some items are better purchased at other times:
Spring clothing: Wait for end-of-season sales for better discounts
Mattresses: Hold off until Presidents' Day sales in February
TVs: While some deals exist, prices typically drop further just before the Super Bowl
Read: Ultimate buyer’s guide to mattress prices — Shopping online vs. in-person in 2025
Expert tips for maximizing January savings
Act fast on clearance items: Post-holiday inventory clears out quickly. Don't hesitate if you see a great deal on something you need.
Consider buying next year's holiday decor: If you have storage space, buying discounted decorations now can save you significantly next holiday season.
Looking ahead: Preparing for February deals
While January offers excellent deals, it's important to note that recent economic trends show consumers pulling back on spending in Q1, possibly saving for bigger shopping moments later in the year. This could mean even better deals on non-essential items as retailers try to boost sales. Keep an eye out for early Presidents' Day promotions and Valentine's Day specials as we move into February.
February: Love and Presidents' Day savings
February may be the shortest month, but it's packed with shopping opportunities. From Presidents' Day deals to Valentine's Day deals, savvy shoppers can find significant savings across various categories. Let's explore what makes February a unique month for deal-hunters in our ultimate shopping calendar.
Major sales events and holidays
Presidents' Day sales (February 19, 2024)
Valentine's Day deals (February 14)
Post-Valentine's Day clearance (starting February 15)
Best product categories to buy in February
1. Mattresses and bedding
Presidents' Day is one of the best times to invest in a new mattress. Look for savings up to $1,000 off on select mattress and adjustable base sets.
2. Furniture
February is an excellent time for home makeovers. Expect discounts ranging from 50% to 80% off. Last year, major retailers like Houzz and Wayfair offered discounts as high as 80% and 70% off, respectively.
3. Major appliances
If you're in the market for new appliances, Presidents' Day sales are your friend. Home improvement stores like Home Depot and Lowe's typically offer significant discounts, with savings up to $750 off major appliances.
4. Electronics
While not as prominent as Black Friday, Presidents' Day can offer good deals on electronics, particularly TVs. Keep an eye on major retailers like Best Buy for these offers.
5. Valentine's Day gifts and post-holiday clearance
Look for pre-Valentine's Day sales with discounts up to 45% off on fashion items and 25% off on kitchen and dining products. After February 14, expect deep discounts on Valentine's-themed items, often reaching 50% or more at stores like Target and Walmart.
6. Winter sports gear
As winter winds down, retailers start clearing out winter sports equipment. Expect savings of 20-50% on ski gear, snowboards, ice skates, and winter apparel.
7. Tax software
With tax season approaching, February is prime time for tax software deals. Major providers like TurboTax, H&R Block, and TaxAct typically offer promotional discounts to attract early filers.
Products to avoid buying in February
While February offers many deals, some items are better purchased at other times:
Spring clothing: Wait for end-of-season sales for better discounts
Smartphones and tablets: New models are often released in spring, so current model prices tend to be higher in February
Fitness gear: While some deals exist, better discounts typically come in June
Grills and patio furniture: These items are usually priced higher in February. Wait for end-of-summer sales for the best deals
Expert tips for maximizing February savings
Plan big-ticket purchases around Presidents' Day: This is one of the best times of the year for major home-related purchases.
Shop Valentine's clearance strategically: Stock up on discounted chocolates, decorations, and gifts for next year.
Looking ahead: Preparing for March deals
As we move into March, keep an eye out for end-of-winter clearance sales and early spring promotions. But remember, some of February's deals, especially on mattresses and furniture, might be hard to beat later in the year.
March: Spring into savings
As winter fades and spring begins to bloom, March offers a unique blend of end-of-season clearances and early spring deals. This transitional month can be a goldmine for savvy shoppers who know where to look. Let's explore the best shopping opportunities March has to offer in our ultimate shopping calendar.
Major sales events and trends
End-of-winter clearance sales
National Frozen Food Month
St. Patrick's Day promotions
Pi Day deals (March 14)
Early spring cleaning and home improvement sales
Best product categories to buy in March
1. Winter apparel and gear
March is your last chance to score deep discounts on winter items.
Winter coats and jackets: Up to 80% off
Winter boots: Discounts of 50-70%
Cold-weather accessories: Up to 75% off
Look for deals like quilted puffer vests for as low as $15 and sherpa fleece-lined sweater jackets for $23.
2. Luggage
With spring break approaching and summer travel planning beginning, retailers often offer luggage deals in March. While specific discount percentages vary, this is a good time to upgrade your travel gear before prices rise for the peak travel season.
3. Garden tools and supplies
As the gardening season kicks off, you'll start seeing deals on outdoor essentials. Keep an eye out for offers like:
Hand rakes for $8
Easy-grip secateurs for $11
Extendable handle weeders for $13
Pruners/loppers and oscillating sprinklers for $18 each
4. Frozen foods
March is National Frozen Food Month, making it an excellent time to stock up your freezer. While specific discount percentages aren't readily available, expect to see sales and BOGO (Buy One Get One) deals on various frozen items throughout the month.
5. Vacuum cleaners and cleaning supplies
With spring cleaning on many people's minds, March can be a good time to find deals on vacuum cleaners and other cleaning equipment.
Products to avoid buying in March
While March offers great deals in some categories, it's best to hold off on purchasing these items:
Spring clothing: Wait until April or May for better discounts
Mattresses: Better deals typically appear during Memorial Day sales
Major appliances: While some deals may be available, deeper discounts often come during Memorial Day sales
Grills: The best deals usually appear at the end of summer or in early fall
Electronics: March isn't known for significant electronics deals; better sales often occur during other major shopping events
Expert tips for maximizing March savings
Plan ahead for spring and summer: While buying off-season can lead to great deals, be mindful of your storage space and actual needs.
Take advantage of National Frozen Food Month: Stock up on staples and quick meals, but compare prices to ensure you're getting the best deal.
Look for Pi Day deals: Many retailers offer themed promotions on March 14 (3.14), often featuring $3.14 deals or discounts.
Looking ahead: Preparing for April deals
As we move into April, expect to see more spring-focused sales and early Easter promotions. The home improvement sector typically sees an uptick in March, with consumers spending $3.3 billion at hardware stores in March 2023. This trend is likely to continue into April, so start planning your home projects now to take advantage of upcoming deals.
April: Spring deals bloom
As winter fully retreats and spring takes center stage, April brings a unique mix of shopping opportunities. From Easter clearance to early summer prep, savvy shoppers can find significant savings across various categories. Let's dive into the best deals April has to offer in our ultimate shopping calendar.
Major sales events and trends
Easter clearance sales (Easter is on March 31, 2024)
Spring cleaning promotions
Early
Earth Day deals (April 22)
Best product categories to buy in April
1. Easter-related items
With Easter falling on March 31 in 2024, early April is prime time for Easter clearance sales.
Up to 50% off dinnerware, toys, candy, and accessories at major retailers
Up to 60% off hand-made Easter gifts at craft marketplaces
Pro tip: Target's Easter clearance can reach up to 90% off for decor and 50% off for candy by April 5th. Look for deals like:
Easter dinner plates for $0.30
Decorative Easter signs for $0.50
Easter throw pillows for $3
2. Spring cleaning supplies and organization tools
April is the perfect time to stock up on cleaning essentials and organization products. Vacuum sales are common this month, with some brands offering clearance discounts of up to $150.
Hand rakes for $8
Easy-grip secateurs for $11
Extendable handle weeders for $13
Pruners/loppers and oscillating sprinklers for $18 each
3. Car accessories and maintenance items
As people prepare their vehicles for spring and summer travel, deals on car accessories and maintenance items become more prevalent. While specific discount data is limited, our analysis shows an increase in automotive-related coupons during April.
4. Jewelry
April falls between Valentine's Day and Mother's Day, creating a potential sweet spot for jewelry deals. While concrete data on average discounts is scarce, we've noticed an uptick in jewelry promotions towards the end of the month as retailers prepare for Mother's Day.
5. Spring apparel
Expect discounts of 40-60% off at major retailers as they clear out early spring inventory to make room for summer styles.
6. Gardening gear
April showers bring May flowers - and gardening deals. Look for offers like:
Premium gardening soil for $2/bag
Mulch bundles (5 for $10) at home improvement stores
Solar outdoor LED path lights for $7
Products to avoid buying in April
While April offers great deals in some categories, it's best to hold off on purchasing these items:
Major appliances: Wait for Memorial Day sales in May
Summer essentials: Items like swimwear and outdoor furniture are just hitting shelves and likely to be full price
Mattresses: Better deals typically appear during Memorial Day sales
Grills: Prices are high due to increased demand; better deals appear in September or October
Small kitchen appliances: While some deals may appear, the best discounts usually come during Black Friday sales
Expert tips for maximizing April savings
Stack coupons for spring cleaning supplies: Combine manufacturer coupons with store sales for maximum savings on cleaning essentials.
Shop early for Mother's Day: Look for jewelry and gift deals towards the end of April to beat the May rush.
Keep an eye out for Earth Day promotions: April 22nd often brings deals on sustainable and eco-friendly products.
Looking ahead: Preparing for May deals
As we move into May, expect to see Mother's Day promotions ramping up and early Memorial Day sales beginning. The home improvement and gardening sectors will continue to see strong activity, so keep an eye out for deals on outdoor projects and landscaping supplies.
May: Memorial Day savings extravaganza
As spring blossoms into summer, May brings one of the biggest shopping events of the year: Memorial Day. This month offers a wealth of opportunities for savvy shoppers, particularly those in the market for big-ticket items. Let's explore the best deals May has to offer in our ultimate shopping calendar.
Major sales events and trends
Memorial Day sales (May 27, 2024)
Mother's Day promotions (early May)
Spring clothing clearance
Best product categories to buy in May
1. Mattresses and bedding
May is the prime time to invest in a new mattress, with Memorial Day sales offering some of the best deals of the year.
Online mattress retailers offering 30% to 40% off
Traditional mattress stores discounting up to 50% off
Luxury mattress brands providing up to $600 off
Pro tip: Look for bundle deals that include bedding or adjustable bases for even greater savings.
2. Major appliances
Memorial Day is an excellent time to upgrade your home appliances.
Up to 40% off laundry appliances
Extra $300 off select appliance purchases at major home improvement stores
Up to $1,400 off washer and dryer pairs
10% off 4-piece kitchen appliance packages, plus additional savings up to $982
3. Small kitchen appliances
Don't overlook the smaller kitchen gadgets during May sales.
Up to 41% off popular kitchen appliance brands
Espresso machines as low as $25
Specialty appliances like breakfast sandwich makers for $15
4. Spring clothing clearance
May is the perfect time to refresh your spring wardrobe at a fraction of the cost. Retailers clear out spring inventory to make room for summer styles, offering deep discounts on clothing, shoes, and accessories. Our analysis shows that about one-third of Memorial Day offers are in this category.
5. Home and garden
With the outdoor season in full swing, look for deals on:
Patio furniture
Gardening tools and supplies
Home decor
Products to avoid buying in May
While May offers great deals in many categories, it's best to hold off on purchasing these items:
Summer essentials: Items like swimwear and beach gear are just hitting shelves and are likely to be full price
Electronics and TVs: Better discounts typically come during Black Friday or Amazon Prime Day in July
Tools: Despite some Memorial Day sales, better deals often appear around Father's Day in June
Grills: While some deals may pop up, it's generally better to wait until September or October when demand is lower
Expert tips for maximizing May savings
Bundle for bigger savings: Look for package deals, especially on mattresses and appliances, where buying multiple items can lead to steeper discounts.
Consider open-box or floor models: For appliances, you can often find even deeper discounts on open-box items during Memorial Day sales.
Looking ahead: Preparing for June deals
As we move into June, keep an eye out for Father's Day deals, particularly on tools and electronics. Summer clothing will also start to see its first discounts. However, if you're in the market for mattresses or appliances, May's Memorial Day sales might be your best bet for the deepest discounts until Black Friday.
June: Celebrate dads and summer savings
As summer kicks into high gear, June brings a mix of Father's Day deals and early summer savings. This month offers unique opportunities for savvy shoppers, particularly those looking for gifts for dad or preparing for outdoor activities. Let's explore the best deals June has to offer in our ultimate shopping calendar.
Major sales events and trends
Father's Day sales (June 16, 2024)
Early summer clearance
Wedding season promotions
Best product categories to buy in June
1. Father's Day gifts
Father's Day is the highlight of June shopping, with Americans expected to spend big on dad. In 2023, the average spend was $196 per person, totaling $22.9 billion nationwide. Top categories include:
Electronics: Look for discounts on gadgets, smartwatches, and tech accessories.
Men's clothing: Expect sales on casual wear and outdoor gear.
Gift cards: Many retailers offer bonus cards with gift card purchases.
2. Tools and home improvement items
June is prime time for tool deals, with Father's Day driving many promotions. Home Depot's Father's Day sale is particularly noteworthy:
Up to 50% off select power tools (e.g., Milwaukee cordless drills)
Barbecues under $200
20% off patio furniture sets
1,000-piece assortment of nails, tacks, and brads for $4
14-piece drill bit sets for $10
DeWalt 21-piece black oxide drill bit set for $16
3. Dishware and kitchenware
With June being peak wedding season, retailers offer great deals on kitchenware and dinnerware.
Marble dip bowls for $7
Serving platters for $12
10" nonstick pans for $5
3-piece cast iron skillet set for $25
10-piece stainless steel cookware sets for as low as $62
Pro tip: Look for "buy one, get one" deals on popular dinnerware brands.
4. Gym memberships
June typically sees a summer slump in gym membership sales, leading to attractive offers:
Waived initiation fees
First month free
Discounted rates for long-term commitments
Bundle deals including personal training sessions
Products to avoid buying in June
While June offers great deals in many categories, it's best to hold off on purchasing these items:
Summer clothing: Prices are typically high due to demand. Wait for end-of-season sales in August and September.
Grills and patio furniture: While some Father's Day deals may be available, better discounts usually come in August and September.
School supplies: Although some early back-to-school sales may start, the best deals typically come in late July and August.
Major appliances: While some deals may be available, better discounts often come during holiday weekends like July 4th or Labor Day.
Expert tips for maximizing June savings
Look for bundle deals: Especially for tools and kitchenware, buying sets or multiple items can lead to bigger savings.
Consider refurbished or open-box items: For electronics and tools, you can often find even deeper discounts on refurbished products during Father's Day sales.
Looking ahead: Preparing for July deals
As we move into July, keep an eye out for early Amazon Prime Day deals and Fourth of July sales. Summer clothing will start to see more significant discounts, and back-to-school promotions will begin to ramp up.
July: Independence Day deals and Prime Day steals
July brings the heat not just in temperature, but also in hot deals. With Fourth of July sales and Amazon Prime Day, this month offers some of the year's best shopping opportunities. Let's dive into the sizzling savings July has to offer in our ultimate shopping calendar.
Major sales events and trends
Fourth of July sales (early July)
Amazon Prime Day (July 16-17, 2024)
Summer apparel clearance
Early back-to-school promotions
Best Product Categories to Buy in July
1. Fourth of July specials
Independence Day sales kick off the month with a bang.
Patriotic items: Up to 40-50% off clothing and decorations
Major appliances: Savings up to 40% off at major retailers
Mattresses and furniture: Discounts up to $1,000 off on select sets
Pro tip: Many of these sales start in late June and extend well into July, so don't wait until the last minute to shop.
2. Amazon Prime Day deals
Amazon Prime Day is a major shopping event, with discounts ranging from 20-50% off across various categories. Key areas to watch:
Electronics: Especially Amazon's own Alexa-enabled devices
Small appliances: Kitchen gadgets and home appliances often see deep discounts
Vacuums: Both robot vacuums and traditional models are frequently on sale
Remember, other major retailers like Target, Walmart, and Best Buy often offer competing sales during this period.
3. Summer apparel and accessories
July is prime time for summer fashion deals:
Tank tops, shorts, and flip-flops: Discounts up to 40% off
Designer brands: Look for summer sales with up to 40% off
Department store events: Nordstrom's Anniversary Sale begins July 15, offering significant discounts on summer apparel and accessories
4. Personal electronics
While Prime Day dominates electronics deals, other retailers compete fiercely in this space:
TVs: Look for strong deals on entry and mid-level models, particularly in the second half of the month
Apple products: July often sees better deals on newer generation Apple items than during Black Friday, especially at warehouse clubs
Products to avoid buying in July
While July offers great deals in many categories, it's best to hold off on purchasing these items:
Lawn mowers: These are in high demand, leading to higher prices. Wait until August or September for better deals.
Indoor furniture: While some deals may be available, better discounts typically come in August or September when new inventory arrives.
Fall clothing: New fall fashion lines are typically introduced at full price in July, so wait for end-of-season sales for better deals.
Expert Tips for Maximizing July Savings
Plan ahead for Prime Day: Create a wishlist and set up alerts for specific items you're targeting.
Consider refurbished or open-box items: For electronics, you can often find even deeper discounts on certified refurbished products during major sales events.
Looking ahead: Preparing for August deals
As we move into August, keep an eye out for back-to-school sales ramping up and early Labor Day promotions. Summer clothing will see even deeper discounts as retailers clear out inventory for fall fashions.
August: Back-to-school bonanza and summer's last hurrah
August marks the transition from summer fun to fall preparation, offering a unique blend of back-to-school sales and end-of-season clearances. This month presents savvy shoppers with excellent opportunities to save on a wide range of products. Let's explore the best deals August has to offer in our ultimate shopping calendar.
Major sales events and trends
End-of-summer clearance
Tax-free shopping weekends (in select states)
Early Labor Day sales
Best product categories to buy in August
1. Back-to-school supplies
August is the prime time for school shopping, with families spending more each year. In 2023, families planned to spend an average of $864 on school items. Look for impressive discounts:
School supplies: 30-50% off on notebooks, pens, and backpacks
Basic supplies as low as $0.50 at some retailers
Electronics: 20-40% off laptops and tablets, with savings up to $300 on select models
Clothing: Up to 50% off at popular retailers like Old Navy and Gap
2. Office supplies and dorm essentials
Whether you're heading to college or upgrading your home office, August offers great deals:
Office supplies: Up to 60% off at major office supply stores
Dorm essentials: 15-20% off with college student discounts at major retailers
3. Patio furniture and grills
As summer winds down, retailers clear out seasonal inventory:
Patio furniture:
Discounts ranging from 40-70% off, with best deals in late August
Grills: 20-40% off on grills and outdoor cooking equipment
4. Swimwear and beach items
End-of-season clearance offers significant savings:
Beach accessories: 30-50% off on items like towels, umbrellas, and coolers
Products to avoid buying in August
While August offers great deals in many categories, it's best to hold off on purchasing these items:
Fall clothing: New autumn fashion lines are typically introduced at full price. Wait for end-of-season sales.
Large appliances: While some Labor Day sales may start in late August, the best deals typically come in September and October.
iPhones: With new models typically released in September, wait for price drops on older models.
Mattresses: Better discounts often come during holiday weekends like Memorial Day and Black Friday.
Expert tips for maximizing August savings
Take advantage of tax-free weekends: Many states offer tax-free shopping days in August, typically aligned with back-to-school shopping. This can lead to significant savings, especially on bigger ticket items.
Look for student discounts: Many retailers offer additional savings for students. Always have your student ID ready, even when shopping online.
Looking ahead: Preparing for September deals
As we move into September, keep an eye out for Labor Day sales and deeper discounts on summer items. Fall clothing and the latest tech gadgets will start to see their first promotions. However, if you're in the market for back-to-school items or summer gear, August's sales might be your best bet for the widest selection at great prices.
September: Labor Day deals and fall transitions
As summer fades into autumn, September brings a bounty of shopping opportunities. With Labor Day sales kicking off the month and retailers transitioning to fall inventory, savvy shoppers can find significant savings across various categories. Let's explore the best deals September has to offer in our ultimate shopping calendar.
Major Sales Events and Trends
Labor Day sales (September 2, 2024)
End-of-summer clearance
New appliance model releases
Early fall promotions
Best product categories to buy in September
1. Labor Day sales extravaganza
Labor Day marks one of the biggest shopping events of the year, with discounts reaching up to 70% on various items. Key categories include:
Clothing: Up to 70% off summer apparel as retailers clear inventory. Last year, some retailers offered up to 72% off, plus an additional 50% off during their Labor Day sales.
Major appliances: Discounts typically range from 30% to 40%, sometimes reaching 50% or more. Best Buy, for instance, offered up to 40% off appliances in their previous Labor Day sale.
Mattresses: Expect to save an average of $200 across specialty retailers and department stores.
2. Appliance bonanza
September is prime time for appliance deals, as new models typically hit the market.
Up to 40% off large appliances at major retailers
Additional 10% off on select kitchen packages
Extra $100 off on select laundry pairs
Pro tip: Consumers spent $3.2 billion at hardware stores in September 2023, indicating substantial shopping activity in this category.
3. Airfare for holiday travel
September is the ideal time to book holiday travel.
September airfare was 13% lower than peak summer prices
Domestic flights averaged $209 for a round-trip ticket
4. Bicycles and outdoor gear
As retailers clear out summer inventory, look for great deals on bicycles and outdoor equipment:
Up to 50% off bicycles at major sporting goods retailers
30% to 60% savings on outdoor gear at specialty retailers
Products to avoid buying in September
While September offers great deals in many categories, it's best to hold off on purchasing these items:
Fall clothing: New autumn fashion lines are typically introduced at full price. Wait for end-of-season sales for better deals.
Electronics: While some deals may be available, better discounts on electronics typically come during Black Friday sales in November.
Cars: Although historically October through December have been the best months for car deals, current market conditions have disrupted this pattern. Research current trends before making a purchase.
Expert tips for maximizing September savings
Think ahead for holiday gifts: September sales can be a great time to start your holiday shopping, especially for big-ticket items like appliances.
Looking ahead: Preparing for October deals
As we move into October, keep an eye out for Columbus Day/Indigenous Peoples' Day sales and early holiday shopping promotions. Fall clothing will start to see its first discounts, and retailers will begin teasing their Black Friday deals.
October: Fall savings and Halloween haunts
As autumn settles in, October brings a unique mix of shopping opportunities. From Columbus Day sales to Halloween preparations and end-of-season clearances, savvy shoppers can find significant savings across various categories. Let's explore the best deals October has to offer in our ultimate shopping calendar.
Major sales events and trends
Columbus Day/Indigenous Peoples' Day sales (October 14, 2024)
Outdoor furniture clearance
New car model arrivals
Best Product Categories to Buy in October
1. Columbus Day/Indigenous Peoples' Day sales
This holiday marks a significant shopping event, with savings on home goods, tech, and fall fashion. Key areas to watch:
Home goods: Up to 70% off on select seasonal items, bakeware, and kitchen appliances
Electronics: While not as prominent as Black Friday, look for good deals on TVs and other gadgets
Fall fashion: Discounts up to 50% off on autumn apparel
2. Outdoor furniture clearance
October is prime time for scoring deep discounts on outdoor furniture as retailers clear out summer inventory.
Discounts ranging from 40% to 70% off
Significant markdowns on patio sets, outdoor dining tables, and fire pits
Additional discounts on clearance items, with some retailers offering extra 20% off with special codes
3. Car deals
Traditionally, October has been one of the best months for car deals as dealerships clear out current year models. However, recent market conditions have disrupted this pattern. S&P Global Mobility notes:
The ongoing semiconductor chip shortage has impacted inventory levels and pricing
Electric vehicle (BEV) sales are expected to reach 7.5% market share in October
While specific discounts may vary, it's still worth checking for deals, especially if you're interested in the outgoing model year.
4. Halloween costumes and decor
Early October is the time to prepare for Halloween.
Decorations as low as $6
LED masks around $7
Select graphic tees hitting lows of $8
Halloween-themed candy deals, with 9.8-ounce bags of fun-size treats for as little as $4
However, for the absolute best deals on Halloween items, consider waiting until later in the month or early November for clearance sales.
Products to avoid buying in October
While October offers great deals in many categories, it's best to hold off on purchasing these items:
Winter clothing: Better deals typically appear closer to the end of the winter season
Major appliances: While some deals may be available, better discounts often come during Black Friday sales in November
Electronics: In general, Black Friday in November is the best time for electronics discounts
Gift cards: December typically offers better deals on gift cards due to holiday promotions
Expert tips for maximizing October savings
Think long-term for outdoor furniture: If you have storage space, buying discounted outdoor furniture now can lead to significant savings for next summer.
Compare car prices across multiple dealerships: Track and compare car deals if you're in the market for a new vehicle.
Plan your Halloween shopping strategically: Buy essentials early in the month, but wait for last-minute or post-Halloween clearance for the deepest discounts on costumes and decor.
Looking ahead: Preparing for November deals
As we move into November, prepare for the biggest shopping events of the year: Black Friday and Cyber Monday. While some retailers may start teasing their Black Friday deals in late October, the real savings bonanza begins next month.
November: Black Friday bonanza and Cyber Monday madness
November is the crown jewel of the shopping calendar, with Black Friday and Cyber Monday offering some of the year's most significant discounts. This month is a shopper's paradise, particularly for those in the market for electronics, appliances, and holiday gifts. Let's dive into the shopping frenzy that is November in our ultimate shopping calendar.
Major sales events and trends
Black Friday (November 29, 2024)
Cyber Monday (December 2, 2024)
Pre-Black Friday sales (throughout the month)
Early holiday shopping promotions
The scale of November shopping
November shopping events have reached unprecedented levels. In 2023:
Black Friday online sales hit a record $9.8 billion, up 7.5% from 2022
Cyber Monday saw $12.4 billion in online spending, a 9.6% increase from the previous year
A record 200.4 million shoppers participated in the five-day period from Thanksgiving through Cyber Monday
These numbers underscore the importance of being prepared and strategic in your November shopping.
Best product categories to buy in November
1. Electronics and tech gadgets
November is the prime time for electronics deals, especially during Black Friday and Cyber Monday.
TVs: Record low prices on off-brand HDTVs, with significant deals on name-brand 32-inch to 47-inch HDTVs
Computers: Top name-brand laptop models dropping below $400
Gaming consoles: Major retailers offering attractive bundle deals
The average discount on electronics during Cyber Week 2023 was 23% off.
2. Appliances
November offers excellent opportunities for appliance purchases, with discounts ranging from 30% to 80% depending on the retailer:
Major appliances: Look for deals offering up to 30% off washer and dryer combos, plus additional savings on select purchases
Small kitchen appliances: Significant markdowns on pots, pans, and kitchen accessories just in time for holiday cooking
The average discount on appliances during Cyber Week 2023 was 18% off.
3. Toys and gaming consoles
As the holiday season approaches, November becomes a prime time for toy deals:
The average discount on toys during Cyber Week 2023 was 28% off
Gaming consoles often see attractive bundle deals rather than direct discounts
Products to avoid buying in November
While November offers great deals in many categories, it's best to hold off on purchasing these items:
Winter clothing: Better deals typically appear closer to the end of the winter season
Fitness equipment: Wait for January when New Year's resolutions drive demand and discounts
Gift cards: December typically offers better deals due to holiday promotions
Spring travel: It's often better to book in January or February when airlines offer sales to fill future flights
Expert tips for maximizing November savings
Shop early... and late: While doorbusters often sell out quickly, some of the best deals appear in the days leading up to Black Friday or even after Cyber Monday.
Use price protection: If you buy early and the price drops later, some credit cards offer price protection to refund the difference.
Looking ahead: Preparing for December deals
As we move into December, the holiday shopping season for discount will be in full swing. While many of the best deals happen in November, don't worry if you missed out. Many retailers continue to offer significant discounts throughout December, and last-minute holiday sales can bring unexpected bargains.
December: Holiday cheer and year-end deals
As the year comes to a close, December brings a flurry of shopping opportunities centered around holiday gift-giving and New Year's celebrations. While many of the biggest deals happen in November, savvy shoppers can still find significant savings throughout the final month of the year. Let's unwrap the best deals December has to offer in our ultimate shopping calendar.
Major sales events and trends
Last-minute holiday shopping deals
After-Christmas clearance sales
New Year's Eve promotions
Best product categories to buy in December
1. Holiday gift sets and bundles
December is prime time for value-packed gift sets and bundles across various categories:
Beauty and skincare sets: Look for limited-edition holiday collections at value prices
Food and beverage gift baskets: Gourmet retailers offer holiday-themed baskets with bundled discounts
Electronics bundles: Package deals on gaming consoles, smartphones, and other tech gadgets with included accessories or games
Read: Where to buy Glossier in-store and online
2. Winter sports gear
While the best discounts often come later in the season, December offers good deals on winter sports equipment. The winter sports equipment market is booming, expected to reach $32.83 billion by 2031. Look for promotions on:
Goggles: Essential for eye protection and visibility
Helmets: Safety gear with increasing demand
Gloves: Necessary for warmth and grip
Neck gaiters and balaclavas: For protection against cold winds
3. Champagne and sparkling wine
December sees a spike in bubbly sales due to holiday celebrations and New Year's Eve. Key trends include:
Sales peak in December, with sparkling wines over-indexing from October through December
Growing interest in Italian Prosecco and Spanish Cava
Younger consumers exploring wines from different countries
Look for promotional pricing and bundle deals throughout the month.
4. Gift cards
December is one of the best months for gift card deals.
Many retailers offer bonus cards with gift card purchases ("give one, get one" deals)
Discounts up to 20% off face value at some retailers
Examples include 10% off major airline gift cards and 20% off popular restaurant chains
5. Toys
As Christmas approaches, retailers often drop prices on toys to clear inventory. While the selection may be more limited than in November, patient shoppers can find deep discounts on remaining stock.
Products to avoid buying in December
While December offers great deals in many categories, it's best to hold off on purchasing these items:
Bedding: Wait for January "white sales" for discounts up to 50% off
Fitness equipment: Prices are lowest in early January due to New Year's resolutions
Winter clothing: Better deals appear in January when clearance sales start
Cars: While some deals exist, the best day for negotiating car prices is typically New Year's Eve
Expert tips for maximizing December savings
Stack gift card deals with sales: Use discounted gift cards to make purchases during sales events for compounded savings.
Look for "gift with purchase" promotions: Many beauty and department stores offer free gifts with minimum purchases.
Shop clearance sales strategically: After-Christmas sales can offer deep discounts on holiday-themed items for next year.
Looking ahead: Preparing for January deals
As we wrap up the year, it's a great time to reflect on your shopping strategies and start planning for next year. January will bring a new set of sales, including "white sales" for bedding and linens, fitness equipment deals, and winter clothing clearances.
Year-round savings strategies
While our month-by-month guide highlights the best times to buy specific items, savvy shoppers know that saving money is a year-round endeavor. By implementing these strategies consistently, you can maximize your savings no matter when you shop. Let's explore some powerful techniques to keep more money in your pocket throughout the year.
How to stack coupons and cashback offers
Combining multiple discounts is one of the most potent ways to save money online. When you stack coupons with cashback offers, your savings can increase even further.
Here's a simple stacking strategy:
Use a coupon code at checkout (e.g., 10% off)
Shop through a cashback portal (e.g., 5% cashback)
Pay with a cashback credit card (e.g., 2% cashback)
In this example, your total savings could reach 17% on a single purchase. SimplyCodes makes this process easier by finding and applying the best coupon codes for you.
Read: 9 Hidden promo code strategies for savvy shoppers
Utilizing price tracking tools
Given that prices on Amazon can fluctuate up to 2.5 million times a day across their product catalog, using price tracking tools is crucial to catch the best deals. Popular options include:
CamelCamelCamel (for Amazon)
Honey
PriceGrabber
These tools can potentially save shoppers an average of 10-15% on major purchases by helping them time their buys correctly.
Common Mistakes to Avoid
To maximize your savings, be aware of these common shopping pitfalls:
Ignoring store apps: Shoppers who don't check for in-app offers could miss out on up to 10-20% in additional savings.
Not comparing prices: Prices for the same item can vary by up to 70% across different retailers. Always compare before buying.
Falling for fake "sales": Some retailers inflate original prices to make discounts appear more significant. Use price tracking tools to understand the true value of a deal.
Overlooking shipping costs: 75% of consumers expect free shipping on orders under $50. Be wary of spending more just to reach a free shipping threshold.
Not using browser extensions: Users of coupon and cashback extensions report average yearly savings of $100-$200.
Expert tips for year-round savings
Create a shopping calendar: Use our month-by-month guide to plan major purchases around the best sales.
Set a budget and stick to it: Use the money saved from one purchase to augment your budget for necessary items later.
Join email lists strategically: Create a separate email for shopping to keep your main inbox clutter-free while still accessing exclusive deals.
Use social media to your advantage: Follow your favorite brands and deal aggregators for flash sales and exclusive promotions.
Learn to use single-use codes: Many brands offer personalized, single-use codes that can provide deeper discounts. SimplyCodes' unique features help you find and use these effectively.
Conclusion: Mastering the art of strategic shopping
As we wrap up our ultimate shopping calendar, it's clear that strategic shopping is not just about finding occasional deals—it's a year-round approach that can lead to substantial savings. By understanding sales cycles, leveraging technology, and adapting to evolving retail trends, savvy consumers can maximize their purchasing power and make their hard-earned money go further.
The power of strategic shopping
The potential for savings through strategic shopping is significant. According to a study by CouponFollow, the average American household could save up to $1,465 per year by consistently using online and mobile coupon codes. This represents a 6.4% savings off the average total household spending of $23,016. Breaking it down by category:
Groceries and food at home: $316 saved annually
Household items: $272 saved annually
Eating out: $264 saved annually
Entertainment: $160 saved annually
Clothing: $135 saved annually
These numbers highlight the importance of applying our month-by-month strategies consistently across all spending categories.
Evolving consumer behavior and retail strategies
As we've seen throughout our shopping calendar, consumer behavior is constantly evolving, and retailers are adapting their strategies in response. Key trends include:
Shift to digital: 76% of shoppers now use digital grocery coupons, and 75% use coupons to decide what goes on their shopping list.
Multi-channel shopping: Consumers expect a seamless experience across various platforms, including web, mobile, and in-store. Our calendar helps you navigate deals across all these channels.
Social media influence: 21% of consumers make purchases based on influencer recommendations, with millennials being the most influenced (36%).
Focus on sustainability: Consumers are showing a growing preference for ethical and sustainable products. Our calendar highlights eco-friendly deals throughout the year.
Multiple payment options: Consumers now expect various payment methods, including "Buy Now, Pay Later" options. Always consider the total cost when using these services and factor them into your budgeting.
Key takeaways for year-round savings
Timing is everything: Use our month-by-month guide to plan major purchases around the best sales events.
Stack your savings: Combine coupons, cashback offers, and credit card rewards to maximize discounts on every purchase.
Stay informed: Follow your favorite retailers on social media for real-time updates on flash sales and exclusive promotions.
Embrace technology: Utilize tools like the SimplyCodes browser extension and app to automate your savings and never miss a deal.
Think long-term: Sometimes, the best strategy is to buy off-season or wait for major sales events like Black Friday for big-ticket items.
Be flexible but focused: While it's great to have a shopping strategy, be open to unexpected deals that align with your needs and budget.
Here's to a year of smart shopping and substantial savings!
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by Terry Choe
Senior Growth Marketing Manager at SimplyCodes.
